Wrike Review

If you are not equipped with the right project management software to streamline your workflows, you will likely end up finding yourself drowning in a stream of organizational, communication, productivity, and management issues.

Businesses that do not invest in project management software waste 28 times more money than those which are empowered with a dedicated project management tool. This is why selecting the right project management software is so crucial to a business’s success.

When looking for the perfect project management solution, it all comes down to one simple question: Is it worth the investment?

Many leading corporations such as Google, Paypal, Airbnb, and Dell believe that it is.

A large number of companies are willing to invest in an up-and-coming project management tool called Wrike to manage their global sales and marketing projects.

But what is Wrike and why is it becoming so popular? Is it worth the added cost compared to other software in the market? And can it be the solution to all your project management problems? We answer all this and more in this in-depth Wrike review where we break down every aspect of the tool in detail.

Who is Wrike for?

Used by more than 2 million people across 140 countries, Wrike is one of the largest and most versatile cloud-based management platforms in the market that support workflows for a variety of teams in creative, marketing, and operations.

Suitable for both large-scale enterprises and midsize organizations with teams of 5 members or more, Wrike offers tailored solutions for project managers seeking to improve task management and subsequently getting ahead of their competition. With Wrike, team members who work on multiple projects, large or small, can embrace teamwork and enhance overall productivity.

The benefits of Wrike stretch far beyond just the computer software industry. Wrike is the one tool for all kinds of online project management tasks and offers many useful features for a diverse range of industries.

Companies and their teams involved in providing professional services to independent clients and enterprises deploy Wrike to manage their projects more effectively and to ensure that they meet all deadlines and targets.

With advanced time-tracking, billing, reporting, analytic, scheduling, and data visualization features, professional services teams can leverage the power of Wrike to manage their finances, automate workflows, prioritize tasks, track progress, reduce risks, and increase overall profitability.

Packed with a range of features, Wrike is a favorite amongst marketing teams looking for comprehensive marketing project management software to organize and simplify their activities in a single, centralized workspace as well.

Other types of the industries such as the IT, healthcare, retail, and education sectors can also use Wrike to maintain a more balanced workload and empower their teams to optimize their performance with the help of its 360-degree visibility, enhanced collaboration, effective communication, and powerful automation features.

What Can You Do With Wrike?

Even though Wrike initially started out as a simple project management tool, over time it grew its work management and team collaboration features to expand its horizons beyond just simple project management.

Today, Wrike has become so versatile and multi-faceted that users use Wrike in different areas of their work. Wrike lets you track and manage nearly every kind of project, such as product development, construction, marketing, etc., even if your teams are seas apart.

Here are only some of the ways users leverage Wrike in their day-to-day operations.

Product Development

Product developers use Wrike for its unique and powerful product roadmap software to streamline their product’s journey from its vision to its successful launch. By mapping out their product’s lifecycle, product developers get the opportunity to improve their products and accelerate their launch.

Event Management

Wrike’s event planning software helps event managers transform their events and eliminate the chaos typically associated with event management. Users can use custom-built templates, calendars, and checklists to not only ensure seamless event planning but also accelerate the organization of their events and avoid potential delays. With Wrike’s easy-to-use event management software, managers can ensure that all members of their team and stakeholders remain on the same page with clear and detailed information on shared dashboards.

Content Publishing

Wrike eliminates silos and provides companies full transparency into their processes, which helps publishers strategize their plans with precision and visualize their milestones.

This way, they can create a detailed publication workflow for their media and turbocharge every aspect of their publishing cycle. With smart time tracking tools and workload views, managers can allocate tasks more efficiently ensuring reduced delays and optimal planning.

Risk Management

Wrike employs state-of-the-art AI and machine learning technologies to better predict and assess project delays and manage these risks accordingly.

Team leaders are alerted early on about these delays so that they can address the issues in a timely manner during the early stages of the project.

Marketing

With marketing-specific project templates and the ability to customize your advertising channels, Wrike is also an excellent tool for marketing and advertising agencies that are looking to manage their marketing projects from a centralized, collaborative workspace.

With Wrike, marketers can also gather and analyze marketing data from different social media platforms such as Facebook, Google, and Instagram to evaluate and enhance the performance of their marketing campaigns.

For marketing and creative teams, Wrike even offers a separate marketing-specific solution for marketers called Wrike for Marketers that provides more than just basic project management features.

Wrike for Marketers comes with tailored templates for common organizational marketing processes, an Adobe extension, and proofing tools to help marketers streamline their workflows and strengthen their marketing campaigns even further.

With Wrike’s marketing resource management software, marketers can unlock incredible results with advanced tools that can maximize their return on investment and streamline their processes.

Many businesses look for project management tools that support specific project management methodologies. Wrike comes with leading-edge features that are designed to support top-quality Agile and Kanban work.

This empowers businesses with the ability to fulfill deliverables on time and execute their sprints faster. Wrike’s customizable workspace provides team members with all the necessary information they need to produce top-quality work and deliver it continuously.

With Wrike’s ready-to-go templates and customized workflows, team members can efficiently manage all their work and reduce delays. Kanban boards help businesses visualize tasks and make sure everyone is on the same page.

Dashboards, Gantt Charts, and automated status reports allow you to keep stakeholders in the loop at all times too.

Bottom Line

While Wrike is certainly more expensive than other project management software in the market, the degree of flexibility that it offers makes it worth the cost of investing.

It offers a wider range of versatile features than many other comparable project management solutions fail to provide.

With powerful remote working features, it is an ideal tool for midsize to large-scale enterprises with remote or virtual teams. Sign up for the Wrike free trial and test drive all the key features and functionalities of the app today to see if it’s the right fit for your business.